Head of Product MarTech

Vacancies

Head of Product MarTech

Job Introduction

Why Dechra?

Thank you for checking out our vacancy, we're delighted you want to learn more about joining Dechra.

A career at Dechra is different. Sure, we're a growing global company with a presence in 27 countries but our purpose is simple - to achieve the sustainable improvement of animal health and welfare globally .

If you want to be part of a team that invests in your future and ensures you have the support to reach your full potential and thrive, please read on .

The Opportunity

The Head of MarTech sits within the Digital & Technology function and acts as the critical bridge to our Digital Marketing teams. The role is accountable for the strategy, governance, and optimisation of our marketing technology platforms - ensuring they are secure, scalable, and seamlessly integrated into the wider enterprise architecture. At the same time, it partners closely with Digital Marketing to enable data-driven campaigns, customer insights, and personalised engagement, translating marketing needs into technology solutions that deliver measurable business impact.

Role Responsibility

So, what will you be doing? This role has a broad and varied remit and the successful candidate will have responsibility for duties including:

Digital enablement of Marketing Strategy

• Define and execute digital enablement of Dechra marketing strategy aligned with business objectives.
• Lead the transformation of digital marketing technology capabilities across all channels in partnership with external partners with an agile delivery methodology with operational efficiency and excellence in delivery for business optimisation.
• Partner with Global and Regional marketing to support innovation launch excellence, digital marketing activation and the appropriate use of data and analytics to optimise marketing performance and ROI.

Martech Strategy & Implementation

• Own the marketing technology roadmap and integration, including platforms such as CDPs, CRM, CMS, DAM, campaign automation, and analytics tools.
• Ensure seamless integration of Martech with sales, product, and customer experience systems.
• Drive innovation through AI, personalisation, and automation.

Stakeholder Management

• Collaborate with Global marketing, regional commercial & digital teams and channel strategy lead to align tools and capabilities with customer journeys and support delivery of digital specialisms across SEO, content, performance marketing, and analytics by using flexible operational delivery methodology.
• Partner with core technology and engineering teams to ensure tech-infrastructure meet evolving marketing needs
• Manage vendor relationships, contracts, and SLAs, ensuring best-in-class performance and scalability

Governance & Compliance

• Ensure digital marketing practices comply with data privacy, brand, and regulatory standards (e.g., GDPR, CCPA)
• Establish clear KPIs and reporting frameworks to monitor effectiveness and accountability.

The Candidate

Here at Dechra we pride ourselves on being an inclusive employer. We know that individuals' unique background and experience can bring a wealth of variety and expertise to our global workforce . For this role, we're particularly keen to hear from those who have/are:

• Extensive experience in Martech and Digital Marketing lead role
• Proven experience of strategic development and execution of digital marketing and martech capabilities
• Proven experience of data driven decision making to support business growth and client engagement

Additional Information:

• Occasional global travel may be required with this role.
• This role is based in Northwich / hybrid

What we can offer you:

• 33 days annual (inclusive of Bank Holidays)
• Holiday purchase scheme
• Healthcare
• Employee Assistance Program
• Life Assurance
• 8% Employer Pension Contribution
• Enhanced Family Leave
• Car / Car Allowance
• Bonus
• Discounted Pet Food

About the Company

If a career at Dechra has piqued your interest, find out more at Dechra Careers .

Dechra is a growing, global specialist in veterinary pharmaceuticals. Our expertise is in the development, manufacture, marketing and sales of high quality products exclusively for veterinarians worldwide .

All applications received are reviewed by our internal talent acquisition team and we will get in touch if your skills and experience match what we're looking for. Should you not hear back from us within 28 days please don't be too disappointed - we may keep your CV on our database for any future vacancies which could be suitable, and we encourage you to keep an eye on our careers site . We value diversity within our global workforce and encourage an inclusive culture. Any questions or queries, please contact us at recruituk@dechra.com